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A shark talk show highlight's Discovery's week

Updated: Thursday, August 1 2013, 11:46 AM PDT
A shark talk show highlight
David Bauder - Associated Press

NEW YORK -- Comic Josh Wolf may not want to hear the word "shark" after next week, much less bump into one.

has given him a unique assignment: host an hour-long talk show for five
nights in a row on the menacing beast, a new wrinkle in the network's
annual "Shark Week."

"Shark After Dark" will debut Sunday at 11 p.m. EDT.

who's a recurring character on Fox's "Raising Hope" and perhaps best
known as a regular guest on E! Entertainment's "Chelsea Lately," said
he's looking forward to the challenge.

"Not only have I always
been fascinated with 'Shark Week,' I've always wanted to do a late-night
talk thing," he said. "That's been on the bucket list. This kills two
birds with one stone."

So how do you fill an hour each night with chatter about a creature that does all its talking with its teeth?

will open each night with a shark monologue. He'll talk about the
"Shark Week" programs that Discovery aired that night and bring in some
shark experts and celebrities. One booked guest is actress Tara Reid,
who starred in the Syfy network's "Sharknado" movie earlier this summer.

There are limits, though.

"You can't do an hour of shark jokes," Wolf said. "Trust me."

he expects "Shark After Dark" will be more expansive than the title.
Craig Ferguson is the show's executive producer, and Wolf said the
late-night host's interviewing style is an inspiration. "He lets the
conversation go where it goes," he said. "That's what I hope to do,

"It's shameful that the shark demographic has been neglected
for so long by late-night TV," Ferguson said. "I'm delighted to be
making a show that combines comedy, witty chat and ferocious biting

"Shark After Dark" is part of Discovery's effort to
promote "Shark Week" as a pop culture event, said Michael Sorensen, the
network's senior director of programming. Discovery can only hope for
ratings success that mirrors its promotion; its cheeky ad about a giant
shark ruining the return of "Snuffy the seal" to the ocean has received
more than 5 million streams online.

The idea behind "Shark After
Dark" is that "'Shark Week' is a party and people just want to be
invited, (so) let's continue the experience into a talk show," Sorensen

A shark talk show highlight's Discovery's week
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